Belatrix Software user experience (UX) experts promote innovation at Interaction South America 2015, the largest UX event in South America. Belatrix also strengthens their UX skillset with the first Argentinian certified by Nielsen Norman Group.
Javier Vargas with Jakob Nielsen at the NN/g User Experience Certification Program
Belatrix Software expert, Bruno Vilches, spoke at one of the largest user experience (UX) events in South America this week. Interaction South America 2015 brings together experts over four days to discuss interaction design, user experience, technology and innovation.
Creating a compelling UX still represents major challenges for many organizations. As a result, during the event Bruno Vilches presented analysis on how to develop world-class UX without breaking the bank. In his speech entitled “Cost-Effective UX” he examined:
- How simple UX changes can help companies increase revenue
- The concept of UX, and the challenges companies face in creating compelling experiences
- Validating assumptions in UX
More than 10% of the workforce at Belatrix Software are UX designers, recognizing the importance of UX to today’s software products.
To further reinforce its UX capabilities, Belatrix supported the certification of its expert Javier Vargas at the Nielsen Norman Group User Experience Certification Program. Javier Vargas became the only NN/g certified UX expert in Argentina after completing intensive training covering new UX management, interaction design, mobile design, web design and UX research.